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Trend Reports


04: Body care is being bought like skincare and fragrance
Body care now shops like skincare and fragrance. Four themes on Amazon, what funds pay, and 30 brands to watch.
Oct 20


03: Volufiline, the plumping ingredient tripling on Amazon
Croda ties the relaunch partly to GLP-1 drugs. None of the four brands leading Amazon sales speaks to those shoppers.
Oct 15


01: Hypochlorous acid and azelaic acid, same shopper, two very different shelves
16 brands riding two fast-growing ingredients, from early stage to $40M+ on Amazon, and the shoppers taking hypochlorous into the home.
Oct 13
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